TY - JOUR AU - Brabazon, Tara PY - 2013/05/31 Y2 - 2024/03/29 TI - Now media: How to value the useful rather than the new JF - Synergy JA - SYN VL - 11 IS - 1 SE - Perspectives: Local DO - UR - https://slav.vic.edu.au/index.php/Synergy/article/view/v11120135 SP - AB - <p>New media is more than a phrase to describe digital innovation.It is a social weapon to decentre, marginalize, agitate, undermine and upset. But all old media were once new. This article moves beyond the binaries of old and new media, offering a paradigm shift to Now Media. This phrase describes platforms which are useful, integrate into daily life and improve our experiences of teaching, learning and education. While anti-discrimination policies can address ageist connotations when applied to people, the consequences of such ideologies on ‘old media’ are under-researched. Therefore, this article presents new models for platform management in libraries, schools and universities, showing the value of the now, rather than the new.</p> ER -