Vol. 20 No. 1 (2022)

Social reading cultures on BookTube, Bookstagram, and BookTok

July 4, 2022


What opportunities do readers have to engage with books on the digital social media platforms YouTube, Instagram, and TikTok? As part of an ARC-funded project investigating how Australian teenagers choose leisure reading material, we are mapping the digital ecology of teen reading in Australia. One aspect of this mapping is to examine the reading practices and book talk in the digital reading communities on online social media networks. In this article Bronwyn Reddan examines the fascinating development of different social reading cultures on BookTube, Bookstagram, and BookTok.

School Library Association of Victoria |